We have been busy with Spring updates for our store. Not only have we been searching for new and unusual products, but we have also been revamping our look. We are lucky to have 90 feet of showcase windows across the front of our store, but we are cursed to figure out how to convey what is inside our 6,000 square foot store. After getting a large amount of feedback from our customers we came to this conclusion: Our windows made us look like an antique store. While attempting to add character to our showcases with antique cooking equipment, nautical chests, and other unique seafaring props, the man on the street thought we were implying we sold old stuff. Quite the contrary.
So we got rid of EVERYTHING! Yes we did. We took every last thing out of our window displays. We even had some people concerned that we went out of business! I guess they do notice. We painted the floors and added some jazzy yellow paint to add some life to our rather lifeless section of town. Then we displayed only NEW products. We hung vibrant posters and did our best to convey what our store is really about: NEW, quality, unique merchandise with something for just about everyone. Hope you like it.
So we got rid of EVERYTHING! Yes we did. We took every last thing out of our window displays. We even had some people concerned that we went out of business! I guess they do notice. We painted the floors and added some jazzy yellow paint to add some life to our rather lifeless section of town. Then we displayed only NEW products. We hung vibrant posters and did our best to convey what our store is really about: NEW, quality, unique merchandise with something for just about everyone. Hope you like it.
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